Sample evidence

Northline Dental · fictional data

Sample activity

ResultsSee how people found and used your Hub

See which visits led toward bookings, then focus on what deserves attention next.

Results ready

Hubly robot investigating a traffic signal

What deserves attention

Google Search created the most booking actions.

Google Search produced 164 of 430 tracked booking actions. Protect that path, then compare it with the next source.

See your next step →

Visits

↑ 18%

6,842

All recorded business-hub visits

Booking actions

No comparison

430

Customer intent toward bookings

Tracked actions

↑ 23%

1,248

Clicks on links and business actions

Action rate

↑ 1.8%

18.2%

Tracked actions divided by visits

Optional detailMore reportsOpen detailed charts, source comparisons, menu activity, devices, locations, and peak times.

Activity over time

Visits and tracked actions for the selected period

VisitsActions

2026-07-122026-08-10

View daily values

Activity by day
Date	Visits	Actions
Jul 12	118	14
Jul 13	132	18
Jul 14	126	17
Jul 15	158	24
Jul 16	146	21
Jul 17	174	29
Jul 18	168	27
Jul 19	182	31
Jul 20	161	23
Jul 21	192	34
Jul 22	205	38
Jul 23	187	29
Jul 24	214	41
Jul 25	228	46
Jul 26	196	35
Jul 27	236	48
Jul 28	248	51
Jul 29	219	42
Jul 30	257	55
Jul 31	272	61
Aug 1	244	49
Aug 2	286	64
Aug 3	263	57
Aug 4	301	68
Aug 5	278	62
Aug 6	318	74
Aug 7	296	69
Aug 8	335	78
Aug 9	312	72
Aug 10	348	83

Attribution coverage

How much traffic has an identifiable source

88%identified

12% is Direct or unknown. Campaign links will improve this signal.

How customers found you

Traffic sources ranked by recorded visits

Google Search37%

2,561

Google Business Profile23%

1,604

Instagram14%

958

Direct / unknown12%

821

Email campaign8%

548

Referring websites6%

350

What customers did next

Your most-used links and business actions

Book an appointment39%

486

Call Northline Dental25%

312

Get directions18%

224

View dental services12%

151

Email the clinic6%

Which sources drove booking actions?

The landing source carried into every tracked action, with bookings treated as the primary owner question

90.5% identifiedSwipe to compare →

Traffic source	Bookings	Calls	Directions	Leads	App & community	Other	Total
Google Search	164	132	88	31	—	42	457
Google Business Profile Campaign: northline-gbp	71	98	82	12	—	19	282
Instagram Campaign: summer-smile	92	18	17	24	—	56	207
Email Campaign: recall-august	48	11	9	21	—	31	120
Direct / unknown	36	29	22	13	—	18	118
Referring websites	19	12	6	9	—	18	64
All tracked actions	430	300	224	110	0	184	1248

These are verified taps on business actions. A booking or call is counted as intent until a booking, phone, or CRM integration confirms completion.

Devices

Where customers viewed your hub

Mobile77%

5,268

Desktop19%

1,300

Tablet4%

274

Top locations

Countries with the most recorded visits

Canada69%

4,721

United States21%

1,437

United Kingdom6%

410

Other4%

274

Peak times

When customers are most active

Tuesday · 12 PM284 visits

Thursday · 5 PM267 visits

Monday · 9 AM251 visits

Friday · 4 PM238 visits